Damyanova, GabrielaДамянова, Габриела2025-12-052025-12-052025-05-162682-9460https://doi.uni-plovdiv.bg/handle/store/758The current study aims to examine the concept of time in the context of psycholinguistics. For the purposes of this paper, it is important to present the diverse ways in which time exists in different languages across the world. The paper explores various conceptual metaphors for time perception and the mechanisms that children use to understand time. Additionally, it examines the Linguistic relativity hypothesis, also reffered to as the Sapir-Whorf hypothesis. In the conclusion of this study, the results of an experiment conducted to assess children’s perception of time are presented.otherpsycholinguisticstimeculturesconceptual metaphorlinguistic relativity hypothesisArticle