LINGUOCOGNITIVE REPRESENTATION OF THE COLOR PURPLE IN THE BULGARIAN AND CZECH LANGUAGES

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Date
2023
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Publisher
Plovdiv University Press "Paisii Hilendarski"
Abstract
The text is an attempt to trace the conceptualization of color linguistically explicated by the lexemes purpuren/purpurový in the Bulgarian and Czech languages. The research was provoked by a difference that we regularly come across in the process of teaching Bulgarian as a foreign language. When trying to translate and explain the Bulgarian lexeme purpuren, the students, regardless of their nationality, categorically insist on purple and reject the possibility that it is a shade of the color red. The focus is on deriving and interpreting linguistic facts with a view to national uniqueness through comparative linguocognitive and linguocultural analysis.
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Keywords
names of colors, conceptualization of colors, purple, Bulgarian, Czech
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